Background

Mobula, a leading non-profit based in Honduras, is on a mission to eliminate hunger in the country’s most underserved regions. Within just the first month of launching its digital outreach, the organization raised over $40,000—highlighting the potential of a strong donor engagement strategy. To build on this momentum, Mobula began crafting an international approach to attract a broader base of charitable donors and elevate its internal marketing efforts to grow its ambassador network.

Omega Consulting partnered with Mobula to support this vision. Our team engaged directly with the organization’s founders to clarify core objectives and shape a data-driven strategy focused on donor growth, global reach, and long-term fundraising sustainability.

Omega Strategy

Omega Consulting implemented a targeted, data-driven strategy to help Mobula achieve its expansion and fundraising goals. We began by crafting a multi-channel marketing plan tailored to diverse demographics across Honduras, leveraging leading social media platforms to maximize local reach. Using real-time analytics and geopolitical insights from the CIA World Factbook, we ensured the messaging remained relevant and impactful.

To enhance donor engagement, we launched a personalized email marketing campaign and redesigned Mobula’s website—prioritizing storytelling, transparency, and ease of donation to resonate with both domestic and international contributors. Additionally, Omega produced high-quality multimedia content to support the non-profit’s international growth, reinforcing its mission and vision to a global audience.

Digital Impact

By leveraging precision-targeted Google Ads and Facebook Ads campaigns, Mobula saw an 80%+ increase in donation conversions, significantly boosting their fundraising performance. Omega also introduced a dynamic digital storytelling approach—developing a visually engaging, three-dimensional platform that incorporated custom illustrations, infographics, and interactive content to drive donor engagement.

As a result of these strategic enhancements, Mobula has expanded its reach beyond Honduras and is now entering the U.S. market, currently registering as an NGO in Delaware. Since partnering with Omega, the organization has raised over $200,000—marking a substantial leap in both visibility and impact.

Contact Us

Need additional information or want to speak to one of our consultants, please use the booking link or contact our Info Team for a proposal.