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Information Technology
Mobile Applications: The World in Your Back Pocket
April 19,2023
A mobile application (or mobile app) is a program designed to be run on a mobile device, including a...
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Retail
Wearable Devices: A New Benchmark for Portability and Convenience
April 19,2023
Wearable devices have earned a steady following among consumers for the last ten years. Smartwatches...
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Information Technology
Online Helpers: Chatbots
April 19,2023
A chatbot is a computer program that simulates and processes human conversation, either written or s...
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Information Technology
Internet of Behavior: Behavioral Science Meets IoT
April 19,2023
The Internet of Behavior (IoB) is a combination of three fields: technology, data analytics and beha...
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Marketing & Advertising
A Cooperative Approach: Agile Marketing
April 19,2023
Agile marketing is a tactical marketing approach in which teams identify and focus their collective ...
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Marketing & Advertising
Short-form Video Marketing
April 19,2023
Short-form video ads are video clips often 5-16 seconds long that businesses use for promotion. Shor...
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Marketing & Advertising
The Value of Brand Equity
April 19,2023
Brand equity is the value your brand brings to your business. Creating and maintaining brand equity ...
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Retail
Automated E-Commerce: Streamlining Business
April 19,2023
Automated Commerce refers to ways of employing technology to make a process or task simpler, quicker...
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Information Technology
Two Factor Authentication: Personal Security in an Increasingly Unsecure Age
April 19,2023
Authentication is the first line of defense for network security. It is the process of determining w...
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Retail
Staff-Free Stores: Shaking Up the Service Sector
April 19,2023
Introduction With the development and popularization of high-tech devices and applications, many job...
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Retail
Remote Shopping: Grocery Delivery
April 19,2023
Overview Grocery delivery is gaining traction with the popularity of online payments and mobile apps...
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Hospitality
Hospitality on the High Seas: Innovation in Cruise Lines
April 19,2023
The cruise industry is an important and growing industry. It contributed more than 55 billion USD to...
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Hospitality
Heightened Hospitality: Smart Hotel Room
April 19,2023
A smart room uses IoT (Internet of Things) to enable devices and systems to communicate with each ot...
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Marketing & Advertising
The Next Generation: Gen Z
April 19,2023
Generation Z is the generation after the Millennials, holding a whopping $143 billion of buying powe...
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Information Technology
Adaptive Collaboration: Virtual Meeting
April 19,2023
Brief History Virtual Meeting enhancement is a critical agenda for CEOs to improve efficiency, but a...
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